{"id":7261,"date":"2026-07-31T13:40:09","date_gmt":"2026-07-31T13:40:09","guid":{"rendered":"https:\/\/rdgundem.com\/rusyanin-amazonu-ukrayna-saldirilari-nedeniyle-15-milyar-dolar-zarar-acikladi\/"},"modified":"2026-07-31T13:40:09","modified_gmt":"2026-07-31T13:40:09","slug":"rusyanin-amazonu-ukrayna-saldirilari-nedeniyle-15-milyar-dolar-zarar-acikladi","status":"publish","type":"post","link":"https:\/\/rdgundem.com\/en\/rusyanin-amazonu-ukrayna-saldirilari-nedeniyle-15-milyar-dolar-zarar-acikladi\/","title":{"rendered":"Rusya&#8217;n\u0131n Amazon&#8217;u, Ukrayna sald\u0131r\u0131lar\u0131 nedeniyle 1,5 milyar dolar zarar a\u00e7\u0131klad\u0131"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/images.ntv.com.tr\/images\/HRKU52QFF5J7RMXYLSIBIPANAI-195934.jpg?width=930&amp;format=webp\" class=\"type:primaryImage\" alt=\"Rusya&apos;n\u0131n Amazon&apos;u, Ukrayna sald\u0131r\u0131lar\u0131 nedeniyle 1,5 milyar dolar zarar a\u00e7\u0131klad\u0131\"><\/p>\n<p>Ukrayna\u2019n\u0131n Rusya\u2019n\u0131n en b\u00fcy\u00fck online perakendecisi Wildberries\u2019in depolar\u0131na d\u00fczenledi\u011fi sald\u0131r\u0131lar, \u015firkete 1,5 milyar dolardan fazla maddi hasar verdi ve depolama kapasitesinin yakla\u015f\u0131k y\u00fczde 10\u2019u kullan\u0131lamaz hale geldi.<\/p>\n<p>Ukrayna\u2019n\u0131n Rusya\u2019n\u0131n en b\u00fcy\u00fck online perakendecisi Wildberries\u2019in depolar\u0131na temmuz ortas\u0131ndan bu yana yakla\u015f\u0131k on kez d\u00fczenledi\u011fi sald\u0131r\u0131lar, \u015firkete ciddi maddi kay\u0131plar verdirdi.<\/p>\n<p>\u00a0<\/p>\n<p>Forbes dergisinin haberine g\u00f6re, ge\u00e7en hafta Rusya\u2019n\u0131n g\u00fcneyindeki iki depoya y\u00f6nelik sald\u0131r\u0131lar tek ba\u015f\u0131na 1,5 milyar dolardan fazla hasara yol a\u00e7t\u0131. Di\u011fer medya kurulu\u015flar\u0131 ise \u015firketin toplam depolama kapasitesinin y\u00fczde 10\u2019unu kaybedebilece\u011fini belirtti.<\/p>\n<p>\u00a0<\/p>\n<p>Sald\u0131r\u0131lar ilk olarak 18 Temmuz\u2019da Moskova yak\u0131nlar\u0131ndaki bir depo ile ba\u015fkentin g\u00fcneyindeki Tambov b\u00f6lgesindeki bir ba\u015fka depoyu hedef ald\u0131.<\/p>\n<p>\u00a0<\/p>\n<p>Ard\u0131ndan g\u00fcneydeki Krasnodar b\u00f6lgesinden cephe hatt\u0131na yakla\u015f\u0131k 1200 kilometre uzakl\u0131ktaki Sarapul kentine kadar merkez ve bat\u0131 Rusya\u2019daki yakla\u015f\u0131k on iki depo daha vuruldu.<\/p>\n<p>\u00a0<\/p>\n<p>Yetkililere g\u00f6re yang\u0131nlar sonucu en az sekiz ki\u015fi hayat\u0131n\u0131 kaybetti.<\/p>\n<p>Ukrayna Devlet Ba\u015fkan\u0131 Volodimir Zelenskiy, vurulan depolar\u0131 \u201cRus ordusuna drone bile\u015fenleri, seyr\u00fcsefer ekipman\u0131 ve di\u011fer te\u00e7hizat\u0131 tedarik eden lojistik merkezler\u201d olarak nitelendirdi.<\/p>\n<p>\u00a0<\/p>\n<p>Ancak hem Wildberries hem de Kremlin bu tan\u0131mlamay\u0131 reddetti. Sald\u0131r\u0131lar\u0131n ard\u0131ndan \u015firket, internet sitesinde Ukrayna sava\u015f\u0131yla ba\u011flant\u0131l\u0131 malzemeler i\u00e7in kullan\u0131lan arama etiketini kald\u0131rd\u0131\u011f\u0131 g\u00f6zlendi.<\/p>\n<p>\u00a0<\/p>\n<p>Wildberries, \u00fclkenin toplam perakende cirosunun y\u00fczde 10\u2019una kadar\u0131n\u0131 olu\u015fturan en b\u00fcy\u00fck online perakendeci konumunda.<\/p>\n<p>\u00a0<\/p>\n<p>\u015eirketin uzak k\u00f6yler dahil \u00fclke genelinde on binlerce teslimat noktas\u0131 bulunuyor ve ila\u00e7tan \u00e7ocuk \u00fcr\u00fcnlerine kadar geni\u015f bir \u00fcr\u00fcn yelpazesi sunuyor.<\/p>\n<p>\u00a0<\/p>\n<p>Wildberries, 2022\u2019de Ukrayna sava\u015f\u0131n\u0131n ba\u015flamas\u0131ndan bu yana, \u00fc\u00e7\u00fcnc\u00fc \u00fclke \u00fczerinden markal\u0131 \u00fcr\u00fcn ithal ederek Ruslar\u0131n Bat\u0131 yapt\u0131r\u0131mlar\u0131n\u0131 delmesine yard\u0131m etmekle su\u00e7lan\u0131yor.<\/p>\n<p>\u00a0<\/p>\n<p>\u015eirket, g\u00fcnde 20 milyondan fazla i\u015flem ger\u00e7ekle\u015ftirdi\u011fini ve bir\u00e7ok KOB\u0130\u2019nin \u00fcr\u00fcnlerini satmak i\u00e7in platforma ba\u011f\u0131ml\u0131 olmas\u0131 nedeniyle Rus ekonomisinin ayakta kalmas\u0131nda \u00f6nemli rol oynad\u0131\u011f\u0131n\u0131 belirtiyor.<\/p>\n<p>\u00a0<\/p>\n<p>Ukrayna savunma \u015firketi Fire Point\u2019in ba\u015fkan\u0131 Denis \u015etilerman, sald\u0131r\u0131lar\u0131n k\u0131smen Rusya ekonomisine zarar vermeyi ama\u00e7lad\u0131\u011f\u0131n\u0131 ve mali bir krizi tetikleyebilece\u011fini s\u00f6yledi.<\/p>\n<p><span>SATICILAR MA\u011eDUR<\/span><\/p>\n<p>Wildberries, sald\u0131r\u0131larda hayat\u0131n\u0131 kaybeden \u00e7al\u0131\u015fanlar\u0131n\u0131n ailelerine yakla\u015f\u0131k 500 bin dolar tazminat \u00f6dedi\u011fini a\u00e7\u0131klad\u0131.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>\u015eirket ayr\u0131ca baz\u0131 k\u00fc\u00e7\u00fck i\u015fletmelerin kay\u0131plar\u0131n\u0131 da kar\u015f\u0131lad\u0131, ancak pek \u00e7ok sat\u0131c\u0131 h\u00e2l\u00e2 zararlar\u0131n\u0131 telafi edemediklerini belirtiyor.<\/p>\n<p>\u00a0<\/p>\n<p>Baz\u0131 sat\u0131c\u0131lar, depo tesislerine y\u00f6nelik drone sald\u0131r\u0131s\u0131 durumunda tazminat hakk\u0131ndan feragat eden maddeleri imzalamak zorunda kald\u0131klar\u0131n\u0131 bildirdi.<\/p>\n<p>\u00a0<\/p>\n<p>\u00c7ocuk giyim markas\u0131 kurucusu Viktorya Terehova, Instagram\u2019da yay\u0131nlad\u0131\u011f\u0131 videoda stoklar\u0131n\u0131n \u201cneredeyse tamam\u0131n\u0131\u201d kaybetti\u011fini ve tazminat alamad\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n<p>\u00a0<\/p>\n<p>AFP ajans\u0131na konu\u015fan Terehova, \u201cSadece mallar\u0131 de\u011fil, onlara yat\u0131rd\u0131\u011f\u0131m\u0131z t\u00fcm paray\u0131 da kaybettik. Umar\u0131m bunu atlatacak g\u00fcce, cesarete ve dayan\u0131kl\u0131l\u0131\u011fa sahip olurum\u201d dedi.<\/p>\n<p>\u00a0<\/p>\n<p>Kremlin, h\u00fck\u00fcmetin Wildberries\u2019e yard\u0131m etmesi gerekebilece\u011fini kabul etti, ancak devlet yard\u0131m\u0131 konusunda hen\u00fcz bir karar al\u0131nmad\u0131.<\/p>\n<p>\u00a0<\/p>\n<p>\u015eirketin CEO\u2019su ve Rusya\u2019n\u0131n en zengin kad\u0131n\u0131 unvan\u0131na sahip Tatiana Kim, g\u00fcvenlik \u00f6nlemleri \u00fczerinde \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 ve mallar\u0131 y\u00f6nlendirdiklerini belirterek, Kiev y\u00f6netimini \u201cs\u0131radan insanlara\u201d sald\u0131rmakla su\u00e7lad\u0131.<\/p>\n<p>\u00a0<\/p>\n<p>\u015eirket, son g\u00fcnlerde Rusya genelinde \u201cGiri\u015fimcileri bir sipari\u015fle destekleyin\u201d slogan\u0131yla geni\u015f \u00e7apl\u0131 bir reklam kampanyas\u0131 ba\u015flatt\u0131.<\/p>","protected":false},"excerpt":{"rendered":"<p>Ukrayna\u2019n\u0131n Rusya\u2019n\u0131n en b\u00fcy\u00fck online perakendecisi Wildberries\u2019in depolar\u0131na d\u00fczenledi\u011fi sald\u0131r\u0131lar, \u015firkete 1,5 milyar dolardan fazla maddi hasar verdi ve depolama kapasitesinin yakla\u015f\u0131k y\u00fczde 10\u2019u kullan\u0131lamaz hale geldi. Ukrayna\u2019n\u0131n Rusya\u2019n\u0131n en b\u00fcy\u00fck online perakendecisi Wildberries\u2019in depolar\u0131na temmuz ortas\u0131ndan bu yana yakla\u015f\u0131k on kez d\u00fczenledi\u011fi sald\u0131r\u0131lar, \u015firkete ciddi maddi kay\u0131plar verdirdi. \u00a0 Forbes dergisinin haberine g\u00f6re, ge\u00e7en &hellip;<\/p>","protected":false},"author":1,"featured_media":7262,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-7261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gundem"],"_links":{"self":[{"href":"https:\/\/rdgundem.com\/en\/wp-json\/wp\/v2\/posts\/7261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rdgundem.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rdgundem.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rdgundem.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rdgundem.com\/en\/wp-json\/wp\/v2\/comments?post=7261"}],"version-history":[{"count":0,"href":"https:\/\/rdgundem.com\/en\/wp-json\/wp\/v2\/posts\/7261\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rdgundem.com\/en\/wp-json\/wp\/v2\/media\/7262"}],"wp:attachment":[{"href":"https:\/\/rdgundem.com\/en\/wp-json\/wp\/v2\/media?parent=7261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rdgundem.com\/en\/wp-json\/wp\/v2\/categories?post=7261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rdgundem.com\/en\/wp-json\/wp\/v2\/tags?post=7261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}